In a move that is sure to excite off-road and lifestyle SUV enthusiasts across India, Mahindra has rolled out a limited-time discount of ₹35,000 on its iconic Thar. This price reduction comes as part of a special promotional campaign and offers a significant incentive for those who’ve been eyeing this rugged yet modern off-roader.
With demand for lifestyle SUVs surging and the festive season just around the corner, this limited-period offer presents a timely opportunity to own one of India’s most sought-after adventure vehicles at a more accessible price.
₹35,000 Discount: More Value for the Ultimate Off-Roader
The ₹35,000 discount is applicable across select variants of the Mahindra Thar, including both petrol and diesel options. Whether you’re choosing the hardtop or convertible soft-top version, the price cut enhances affordability without compromising the Thar’s legendary off-road prowess and bold design.
This limited-time offer can help customers save significantly, making the decision to upgrade or invest in a weekend adventure vehicle even more compelling.
Mahindra Thar: Built for Adventure, Designed for the Road
The Mahindra Thar has undergone a massive transformation from a utilitarian 4×4 to a refined, feature-loaded SUV that’s equally at home on city roads and rugged trails. Its retro-modern design, muscular stance, and aggressive front grille give it an unmistakable presence on the road.
Built on a robust ladder-frame chassis and equipped with 4×4 capability, the Thar is a true off-roader designed to tackle challenging terrains while also offering improved comfort and everyday drivability.
Powertrain Options That Deliver Performance and Versatility
The Thar is available with two engine options: a 2.0-litre mStallion turbo-petrol engine and a 2.2-litre mHawk diesel engine. Both engines deliver strong performance and are available with either a 6-speed manual or a 6-speed torque converter automatic transmission.
Mahindra’s shift-on-the-fly 4×4 system with a low-range transfer case, mechanical locking rear differential, and high ground clearance makes the Thar a capable machine whether you’re driving on rocky trails, sand dunes, or slushy backroads.
Interior: A Comfortable Cabin Packed with Essentials
Inside, the Thar features a more refined and practical cabin compared to its predecessor. It includes a 7-inch touchscreen infotainment system with Android Auto and Apple CarPlay, roof-mounted speakers, steering-mounted controls, cruise control, and manual air conditioning.
While rugged in design, the cabin is also water-resistant and washable — a nod to its off-road DNA. Front-facing rear seats, better ingress and egress, and ample space in the second row make it suitable even for family outings.
Safety First: Built Tough with Modern Protection
Safety is a top priority in the latest Mahindra Thar. It comes equipped with dual airbags, ABS with EBD, electronic stability control, hill-hold and hill-descent control, ISOFIX child seat anchors, and a roll cage in higher variants.
The Thar also received a 4-star safety rating from Global NCAP, making it one of the safest off-roaders in its class. Whether navigating rough terrain or cruising down the highway, the Thar provides confidence and peace of mind.
Standing Strong Among Rivals
The Mahindra Thar competes with models like the Force Gurkha and the Maruti Suzuki Jimny. While each of these offers capable off-road performance, the Thar continues to lead the segment with its combination of power, design, features, and now — a generous ₹35,000 discount.
Its wide appeal spans enthusiasts, urban lifestyle buyers, and even those looking for a secondary car focused on adventure and weekend travel.
Final Thoughts: Grab the Deal Before It’s Gone
With the ₹35,000 discount in place for a limited period, this is the perfect opportunity for adventure seekers to bring home the Mahindra Thar. Whether you’re a first-time SUV buyer, an off-road enthusiast, or someone looking to make a bold style statement, the Thar offers unmatched value, capability, and road presence.
As festive bookings pick up, availability could become limited — so now is the ideal time to seize the offer and experience the thrill of owning India’s most iconic off-roader.
